Sneak peak at Kia Canada’s NEW TV commercial

I love it when major companies or organizations partner with MADD Canada to get the message out about impaired driving. I got a sneak peek at Kia Canada’s new TV commercial, “Make It Stop” for its I Pledge Campaign and I was thrilled. Wow. It brought tears to my eyes and I’d like to share it with all of you.


Take the Pledge this holiday to drive safe and sober. Visit and join me in taking the pledge.


20-year-old man sentenced to impaired driving causing death

Sad news this week. A 20-year-old NB man was sentenced to a WHOPPING 3 years in jail for impaired driving causing death and impaired driving causing bodily harm.

The guy was driving a Honda Civic when it left the road and collided with a telephone pole. Two teenage passengers were injured and another, a 19-year-old woman, was in a coma after the crash on August 27, 2010. She then died on October 8, 2010 as a result of the injuries she sustained in the crash.

The only decent thing the driver did was that he pleaded guilty to the charges. On top of the jail time, he’s also been prohibited from driving for a period of five years.

Seems like an inadequate sentence to me (as you all know) especially since he’ll likely be able to apply for parole (and will likely receive it) after serving only 12 months. So if you can imagine, he’ll likely be back out, living life, getting a job, moving on etc after only serving one year for her death. To me it’s like adding massive amounts of salt to her family’s already gaping wounds.

Parole hearing scheduled

I speak from experience. I can’t tell you the feeling of insane salt on our wounds when we received the notification that Trent (the impaired driver who killed my mother-in-law, Mamma K, in 2009) had applied for parole. His hearing is scheduled for late March. Meaning he will likely be out before actually even serving 1 year!

The family is invited to re-write and submit victim impact statements (you can find the ones we wrote for the court hearing here) and to attend his hearing to give cause as to why we feel he should not be released (and we plan to) but…we are realistic. We know that he’s not considered a dangerous offender (although I am not sure how much more dangerous you can get than getting hammered and running someone down on a sunny Saturday afternoon!?!?!?!) and therefore, will likely be paroled. But we will go and fight!

The ripple effect that impaired driving has is so far-reaching.

Two years ago, my beautiful mother-in-law’s life was cut tragically short by an impaired driver. In honor of Donna Jean Kennie, please don’t drink and drive. Impaired driving is 100% preventable. Think about it.

Support MADD Canada and follow them on Facebook, Twitter (@maddcanada), and on the Web.

What did you think of Kia Canada’s commercial? Will you take the pledge? Do you think 3 years is a long enough jail sentence for impaired driving causing death…why?

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